STATELESS

We’re more connected and more disconnected than ever.

CATE BLANCHETT, PRODUCER

THE BRIEF

COLLABORATING WITH TWO-TIME OSCAR WINNER CATE BLANCHETT ON HER FIRST HIGH-END TELEVISION PROJECT SET THE BAR HIGH – BUT SO DID THE POWERFUL AND PSYCHOLOGICALLY CHARGED DRAMA STATELESS. ESCHEWING EASY NARRATIVES, FOUR DIFFERENT STORYLINES FORM THE BACKBONE OF THIS SERIES, WHICH INTERSECTS SEVERAL CONTINENTS AND TACKLES THE OFTEN CONFRONTING AND CHALLENGING ISSUES OF GLOBAL DETENTION AND MENTAL ILLNESS.

OUR APPROACH

THESE THEMES WERE SYNTHESISED THROUGH A CAMPAIGN THAT HIGHLIGHTED THE UNIVERSAL CONNECTION BETWEEN THE CHARACTERS AND HIGHLIGHTED THEIR PSYCHOLOGICAL INTERIOR WITH PORTRAITS SHOWCASING TRANSFORMATIVE MOMENTS.

WE SHOWCASED THE IMPRESSIVE ENSEMBLE CAST THROUGH THE EMPLOYMENT OF DRAMATIC FRACTAL PHOTOGRAPHY LENSED BY BEN KING.

RESULTS

LAUNCHED AT THE BERLIN FILM FESTIVAL, OUR NATIONAL CAMPAIGN HAD IMPRESSIVE RECALL AND STATELESS WAS EMBRACED BY AUSTRALIAN AUDIENCES, WITH THE SERIES ACHIEVING CRITICAL AND AWARDS SUCCESS. OUR CREATIVE WAS AWARDED PLATINUM BY GRAPHIS IN THEIR DESIGN ANNUAL.