KEY ART
MYSTERY ROAD: ORIGIN
2022
Jay Swan is back and as great as ever.
THE GUARDIAN
TITLE
MYSTERY ROAD: ORIGIN
CAMPAIGN
ONE-SHEET, CHARACTERS PORTRAITS, OOH AND DIGITAL CAMPAIGN
RELEASE
2022
CLIENT
BUNYA PRODUCTIONS
ABOUT
MYSTERY ROAD: ORIGIN TAKES VIEWERS BACK TO THE BEGINNING OF ONE OF AUSTRALIA'S MOST POPULAR DRAMA SERIES. THE SIX-PART SERIES EXPLORES HOW A TRAGIC DEATH, AN EPIC LOVE, AND THE BRUTAL REALITY OF LIFE AS A POLICE OFFICER STRADDLING TWO WORLDS, FORM THE INDELIBLE MOULD OUT OF WHICH WILL EMERGE AN ICONIC CHARACTER. ALONGSIDE A NEW CAST, AN EXCITING NEW GENERATION OF INDIGENOUS FILMMAKERS IS CHARGED WITH BRINGING A NEW PERSPECTIVE TO THE WORLD OF A YOUNG DETECTIVE JAY SWAN.
RELATED SERIES
MYSTERY ROAD
CONCEPT AND ART DIRECTION
AGENCY: ABC MADE
HEAD OF CREATIVE: DIANA COSTANTINI